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CULTIVATING
INDIGENOUS WORLD AWARENESS
Mabry Doyle / AWARENESS magazine
 Native
rock artist Robby Romero of "Red Thunder" has
long been outspoken and passionate about the environment.
Robby is an example of how such alliances can work. Ten
years ago, he recognized that the founder of Aveda, Horst
Rechelbacher, openly shared his concern for the
environment.
Robby joined
with Aveda in putting a message out to accompany both
Aveda's products, which use pure flower and plant
essences, and his own music and film. Together, they have
managed to raise consciousness on environmental issues
worldwide. Robby, a special "United Nations
Ambassador of Youth for the Environment," has
recently expanded his alliances.
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Having put out an awareness-stirring film and soundtrack
called "Hidden Medicine," which has played in
rotation on the Sundance Channel, Robby has recently
aligned with All One Tribe, a Co-Op America Green Business
which makes award-winning native drums, and with Michael
McCormick Gallery in Taos, NM, another business which
supports an indigenous world view via its art.
Their allliances
will likely expand further in support of what is, they
hope, a new perspective on how mutual support can work.
These collaborations seem more poignant as we enter the
final quarter of what the United Nations has declared the
"International Decade of the World's Indigenous
Peoples" (1994-2001). |
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do rock music, drums, paintings, and beauty products have
to do with one another? At the very least, their founders
share a strong support of indigenous world awareness. But
perhaps the more incisive question is, "In a holistic
world view, what is not related?" Finding common
ground, after all, is the challenge for our survival as a
species. When we begin to think with our shared heartbeat,
then we can truly make a difference. Then we are walking
the United talk. |
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